Case Study

Black Freedom Collective for Community Change

About

The Black Freedom Collective (BFC) is a coalition of Black-led community organizing groups, powered by Community Change. With a shared commitment to investing in the sustainable economic, social, and cultural infrastructure of Black communities nationwide, BFC represents a powerful force for change and empowerment.

The Challenge

Community Change needed a powerful and engaging online presence to clearly communicate their mission, values, and initiatives for The Black Freedom Collective (BFC). Their shared goal was to empower Black communities and drive social change, yet they lacked a digital platform that could visually capture their purpose and provide the user-friendly, comprehensive experience needed to captivate and engage their audience.

The Solution

Working closely with Community Change, we designed a dynamic, visually striking website that reflects BFC’s mission of empowerment and community transformation. We created a clean, modern interface with intuitive navigation so visitors could easily explore initiatives, access resources, and get involved. Bold visuals and cohesive brand elements were crafted to convey strength and inclusivity, while clear calls-to-action and well-structured layouts encouraged deeper engagement and community participation.

The Results

The new digital platform strengthened BFC’s ability to connect with supporters and inspire action. Since launch, BFC has experienced increased community engagement and greater visibility, positioning the collective as a leading voice for Black empowerment and meaningful social change.